Several years ago, when I was speaking at a client’s national conference, I had the opportunity to hear another speaker, Lt. Tom Chaby, a Navy Seal. 

Chaby described in vivid detail, the demands of battle and the five-and-a-half days of Seal Hell Week. A grueling test of mind and body. Mental and physical fatigue. Exhaustion. Frustration.

And if a Seal decides, this ain’t for me—he simply rings a bell three times—and makes a D.O.R., a drop-out-request.

However, for those who continue, and succeed, Chaby defined five key success factors:

1. professionalism

2. pride

3. proficiency, meaning smooth is fast

4. accountability and

5. teamwork

Chaby’s “5” applies to the field of battle, as well as, the games of life and business. His themes are simple:

√  Make the right choices.

√  Do the right thing.

√  Refuse to quit.

√ Take action.

√ Accept responsibility.

√ Achieve success with the help of others.


Jeff is a Hall of Fame speaker, best selling author, success coach, broadcaster and lawyer. His clients call him a "business-growth specialist." If you hire speakers, please contact Sheryl Kantor at: 847.998.0688 or [email protected]. And visit to learn more about his other business-growth tools and to subscribe to Jeff's FREE e-letter, The Results Report . Jeff's books include; Stop Whining! Start Selling!, (an Amazon Bestseller), and the new, revised 5th edition of the bestselling Peak Your Profits. You can also stay connected with Jeff via Facebook, LinkedIn and Twitter.

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